_(cropped).jpg "saath tere rajma chawal songs 2018")
This campaign is nothing but just another by product of CAPITALISM. I am not here to condemn Bollywood for taking up social causes, but to question their sincerity in doing so. What purpose does the campaign serve when we pose with pads for social media posts, a platform where most of the users are already well aware of the use of sanitary pads while millions of girls are still using rags during menstruation? 4.ĭoesn’t such a problematic campaign take away the credit due to activists and people who have spent time, resources and hard work, to not only crush the stigma around menstruation but to educate people about it at grassroots? 5.Īnd lastly, what is the price and brand of the sanitary napkins being brandished by Bollywood celebrities on social media? How can you term ‘wasting menstrual pads that aren’t biodegradable for a photo-op’ as a social campaign? I mean, either I am insane or I am definitely missing something here. How, just how ‘the extremely privileged Bollywood fraternity posing with Sanitary Napkins in their hands’ creates any kind of tangible awareness? 2. But then, where do we draw a line? I may come out as cynical to be questioning a supposedly *awareness* campaign like this one but just be patient and hear me out, I promise I’ll make sense.
SAATH TERE RAJMA CHAWAL SONGS 2018 MOVIE
It’s just another movie promotional gimmick and yes they have all the rights to do it. Let us leave the debate of the movie’s factually incorrect depiction of the real life hero, Arunachalam for another day and focus on the much hyped ‘Padman Challenge’. The #PadManChallenge, as it is called, attempts to break the taboo around menstruation by challenging the person to post a picture of him/ her holding a sanitary pad on the social media. I’m good, Thank you.Īlright then, jokes apart – Padman film is directly inspired from the story of Arunachalam Muruganantham, a Tamil Nadu-based activist who revolutionized the idea of menstrual hygiene in rural areas by creating a low-cost sanitary napkins producing machine. Yes, I have a few things to say about Padman Challenge.ĥ. No, I have nothing against the movie Pad Man.Ĥ. I know this just an article but I still have a few disclaimers before you begin to read,ġ.
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